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MHUG: made in Italy babywear projected towards the future, based on the naturalness of the most important relationship of human life

smiling baby in a mhug baby carrier
Babywearing is a dimension that in much of the world is already experiencing an interesting reinterpretation, as an essential dimension of daily life and, in particular, of a fundamental aspect of our existence: the relationship between parent and child, which cannot fail to be direct , strongly physical, marked by a bodily contact that transmits not only warmth and protection, but above all the continuity and natural necessity of the most important - and decisive - interpersonal relationship for the human race.

Easy to talk about and at the same time the result of a product culture that can only be Italian. Totally and consciously. In the material choices , first of all, which favor naturalness as an absolute value. In the accuracy of the workmanship, which renews a tradition of love for the quality and uniqueness of the result. In the maximum attention to detail - the color combinations first and foremost and the finishes - which, as always, "make the difference".

colorful fabrics and mhug accessories, mei tai baby changing slippers

MHUG has in fact designed and created baby carriers as an alternative to prams and strollers . Simple, healthy and comfortable to wear and use, beautiful and elegant, light and, once folded, reduced in size enough to fit in your bag.

Above all, proposed in a kaleidoscope of colours, patterns, combinations and chromatic contrasts, equipped with highly practical and decidedly refined finishes. Accompanied by a series of accessory products - from changing tables to slippers, from blankets to ponchos - But there is much more in MHUG's DNA .

There is an emphasis on the infinite importance of the physical relationship between parents and children , made up of warmth, contact, bodily closeness, transmission of sensations. A value that represents the lowest common denominator of all the products of the line and of the baby carriers in the first place, which, in some way, aim to prolong the conditions of safety and total protection that the baby enjoyed in the nine months of its gestation.

Licia Negri with her son and the mhug logo symbol, two orange spheres of different sizes close together

It is perhaps the MHUG logo that best "tells" this value : two sunny orange circles, one larger and one smaller, to represent parent and child . The circle as a symbol of perfection and completeness. Orange symbolizes the warmth, serenity, intensity, indispensable in this extraordinary agreement, the first in the life of every child, the most important for every parent.

There is the interpretation and updating of traditions foreign to our culture in the bodily relationship between parent and child , also in this with a focus on naturalness, spontaneity, immediacy. Bringing all this back to a dimension and a lifestyle that cannot ignore the need for practicality, speed and comfort. Even in the care of our children. Without obviously forgetting their well-being and safety.

There is, again, the desire to consider the health and correct growth of children as primary references in the study and implementation of each project , so that they are active and involved, truly "living" in contact with adults. Physical and bodily growth, but even more sensorial, intellectual, emotional.

Without forgetting the importance of a natural, non-constrictive, pleasant posture for both human beings who constantly compare each other, each enriching the other's life experience, from the very first steps of a common path. With the possibility of modulating and changing the posture easily, expanding the range of solutions. Always keeping in mind according to absolutely scientific - and scientifically proven - criteria the need for a harmonious and healthy development of that wonderful and unique machine that is the human body.

Without forgetting that every posture allows the child to stand above the harmful fumes of cars, for example, just as it allows the parent to have free hands, to move with agility and speed, to carry the little one with him in all conditions climate. To always have it with you.

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